Webinars continue to fuel successful marketing initiatives and learning platforms. But not all webinars are created equal. If you’ve attended a virtual event in the past – and it’s 2024,...
“How did we do today?” Many of us have been asked to answer that simple question following a transaction. Perhaps it was a text message, an email, or a...
Conferences and summits are big business, accounting for $325 billion of direct spending in the U.S. alone each year while supporting jobs, bringing money to local economies, and boosting...
Trade shows are big business! With the exception of the pandemic years, in which social distancing was the norm, annual global exhibition spending is approximately $140 billion. Therefore, it’s...
Need to survey a large group of people but don’t have the time or money to survey them all? Simple random sampling is a great option, and is one...
Many surveys are concerned with people’s age, gender, income, education level, and other demographic information. These surveys want to know this information because they’re targeting a specific portion of...