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7 Considerations for Nominal vs Ordinal Data (+ Interval vs Ratio Data)
Are you the type of person who works better with a bit of freedom and the ability to “shoot from the hip”? Or do you like things done in...
7 Signs That It’s Time To Find a New Online Survey Company
When it’s time to send out a marketing research survey or just a company questionnaire, you have a lot of options. Of course, sometimes the most obvious solution may...
How Generational Differences Impact Survey Participation
“As surveys grow more technologically advanced, older adults may regard data collection practices differently than younger adults, leading to varying rates of participation and response.” This statement by ResearchGate,...
5 Types of Market Segmentation & How To Segment Markets Effectively
Are you targeting the right audience? Are you providing a good customer experience? Or are you throwing money down the drain trying to appeal to a group that’s not...
How to Do Market Research Surveys (Even During COVID)
Create your first survey, form or poll now! There are thousands of market research companies in the United States that participate in market research surveys. Each of these companies...
New Product Market Research Survey
Create your product market research survey, form or poll now Why run a new product market research survey? Knowing what your customers or customers-to-be think of your...